Partner: United States Agency for International Development (USAID)
Year: 2014
The project's objective was to conduct a survey of companies in order to identify key factors influencing business performance in Serbia. The research covered ten general thematic areas of private sector operations in an attempt to broadly identify and assess the motivation for company establishment, the actual business they conduct, how they are structured and managed, their corporate governance, with whom they interact, and on what basis they form their expectations. The research included 1,062 structured interviews, conducted face-to-face, prepared by CEVES and carried out by IPSOS Strategic Marketing.
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